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Company · Milton Keynes

Brand Emotion LTD

Other business support service activities n.e.c.

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Official record Companies House · updated 27th September 2026 · Sources

Network

The large node is Brand Emotion LTD. Red nodes are organisations, white nodes are people. Sign in free to explore further.

Who leads it

Previous officers 7

  1. Louise Ann Charles 2024-2024 Director View profile
  2. Elizabeth Mary Zutshi 2024-2024 Director View profile
  3. Kasumi Kyril Price 2021-2024 Director View profile
  4. John William Baxter 2003 Director View profile
  5. Amanda Jayne Baxter 2007-2024 Secretary View profile
  6. Valerie Jean Baxter 1992-2008 Secretary View profile
  7. Behzad Saednejad 1992 Secretary View profile

Directors and secretaries as filed at Companies House.

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About

What it does
Other business support service activities n.e.c.
Incorporated
30/06/1983
Registered office
Milton Keynes
Previous names
ION-Captivate LTD (until 11/06/2021)
The Dijon Exhibition Design Company Limited (until 26/01/2021)

Ownership

Owned by (5) iOwned byIndividuals and companies registered as having significant control over this company, from the Companies House PSC (persons with significant control) register. People whose ownership could not be confirmed to one individual are not listed as confirmed owners.

Group

  1. Brand Emotion LTD is controlled by Amanda Jayne Baxter
    Evidence
    ceased significant influence · notified 2021-08-06, ceased 2024-02-15 · source: Companies House PSC register

Ultimately controlled by Amanda Jayne Baxter.

2 other companies in this group

Ownership paths are calculated from Companies House persons-with-significant-control filings. Each step shows the filed nature of control and dates; a step marked "ceased" is historical, not current.

Board analysis

Board DNA

How this board is put together, from the Companies House officer record and Charity Commission trustee records - deterministic, no AI.iBoard compositionCounted from the dated Companies House officer record: the current directors only, past directors excluded.

5 directors on the board

7.7y median 2.4y
average tenure
26.2y
longest tenure

Directors past 6 years

First-time vs portfolio directors

Portfolio (5)

0
also govern a charity
0
left in the last 12 months

Where else this board sits iWhere else this board sitsThe charitable fields these directors govern in elsewhere, by Charity Commission classification. Excludes this company and any charity it is the legal face of.

Professional services 6Business services 5Property 1

The sectors these directors govern in elsewhere. This company, and any charity it is the legal face of, are excluded - counting them would just tell you what you are already looking at.

Sources

Official record from Companies House. Governance Register calculates the connections.

Record details
Company number
01735777
Status
Active
Type
Private Limited Company
Accounts next due
30/09/2026
Edition
Register edition compiled 27th September 2026
Labels
Official record from Companies House · Calculated derived by Governance Register.

Contains public sector information licensed under the Open Government Licence v3.0. Report an issue · How we handle data