The Governance RegisterEdition 2026 · Compiled 12th July 2026

298 Limited

Company 04727387 Active

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Board DNA

How this board is put together, from the Companies House officer record and Charity Commission trustee records - deterministic, no AI.iBoard compositionCounted from the dated Companies House officer record: the current directors only, past directors excluded.

2 directors on the board

19.4y median 19.4y
average tenure
23.3y
longest tenure

Directors past 6 years

First-time vs portfolio directors

First-time (2)

0
also govern a charity
0
left in the last 12 months

Gaps to watch

  • Several long-serving directors could step down together

Where to look Suggested search: succession planning for long-tenured seats.

Company details

Number04727387
StatusActive
TypePrivate Limited Company
Incorporated08/04/2003
Address128 CITY ROAD, LONDON, EC1V 2NX
Accounts next due31/12/2027
Accounts last made up31/03/2026

Industry (SIC)

73110 - Advertising agencies

Owned by (2) iOwned byIndividuals and companies registered as having significant control over this company, from the Companies House PSC (persons with significant control) register. People whose ownership could not be confirmed to one individual are not listed as confirmed owners.

  • Hilary Anne Bailey
    25-50% shares, 25-50% voting, appoints directors · notified 2016-04-09
  • Peter Donald Bailey
    25-50% shares, 25-50% voting, appoints directors · notified 2016-04-09 - confirmed: also a director of this company

Owns 1 company iOwnsCompanies where this company is registered as having significant control, from the Companies House PSC (persons with significant control) register.

  • Icon Roofs Limited
    25-50% shares (firm), 25-50% voting (firm), appoints directors (firm) · notified 2016-04-06

Officers (2)

Directors and officers on the Companies House record, current and former.

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