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Company · London

Rooted Finance Limited

Financial intermediation not elsewhere classified

Official record Companies House · updated 27th September 2026 · Sources

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Who leads it

Previous officers 11

  1. Warren Keith Quick 2022-2025 Director View profile
  2. Rasmus Christian Berglund 2022-2022 Director View profile
  3. Jennifer Christine Rose Page 2020-2025 Director View profile
  4. Rachel Elizabeth Bentley 2017-2024 Director View profile
  5. Shalini Rao 2017-2020 Director View profile
  6. Patrick Philip Tanedo Lim 2014-2015 Director View profile
  7. Sherry Ann Giessen 2014-2017 Director View profile
  8. Alice Howard 2013-2015 Director View profile
  9. Annapurna Sofat 2010-2013 Director View profile
  10. Marie-Laure Jean-Monique Humbert 2010-2014 Director View profile
  11. Abureza Faisel Rahman 2010-2022 Director View profile

Directors and secretaries as filed at Companies House.

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About

What it does
Financial intermediation not elsewhere classified
Incorporated
26/03/2010
Registered office
London
Also a registered charity
Rooted Finance Limited
Previous names
Fmauk Limited (until 31/03/2023)
Fair Money Advice (until 12/08/2022)

Ownership

Owned by (3) iOwned byIndividuals and companies registered as having significant control over this company, from the Companies House PSC (persons with significant control) register. People whose ownership could not be confirmed to one individual are not listed as confirmed owners.

  • Jennifer Christine Rose Page ceased 2024-06-26
    significant influence, significant influence (trust), significant influence (firm) · notified 2022-08-11
  • Rachel Elizabeth Bentley ceased 2024-06-26
    significant influence, significant influence (trust), significant influence (firm) · notified 2022-08-11
  • Amanda Jane Scott ceased 2024-06-26
    significant influence, significant influence (trust), significant influence (firm) · notified 2022-08-11 - confirmed: also a director of this company

Group

  1. Rooted Finance Limited is controlled by Jennifer Christine Rose Page
    Evidence
    ceased significant influence, significant influence (trust), significant influence (firm) · notified 2022-08-11, ceased 2024-06-26 · source: Companies House PSC register

Ultimately controlled by Jennifer Christine Rose Page.

Ownership paths are calculated from Companies House persons-with-significant-control filings. Each step shows the filed nature of control and dates; a step marked "ceased" is historical, not current.

Grants received

2 grants · £30,972 total

360Giving data, published by funders. Coverage only includes funders who publish their grants to 360Giving, so these figures are a floor, not a complete picture.

Top funders

Most recent

Board analysis

Board DNA

How this board is put together, from the Companies House officer record and Charity Commission trustee records - deterministic, no AI.iBoard compositionCounted from the dated Companies House officer record: the current directors only, past directors excluded.

7 directors on the board

4.3y median 1.4y
average tenure
16.3y
longest tenure

Directors past 6 years

First-time vs portfolio directors

First-time (4)

Portfolio (3)

0
also govern a charity

Left in the last 12 months

Where else this board sits iWhere else this board sitsThe charitable fields these directors govern in elsewhere, by Charity Commission classification. Excludes this company and any charity it is the legal face of.

Professional services 3Tech and media 1

The sectors these directors govern in elsewhere. This company, and any charity it is the legal face of, are excluded - counting them would just tell you what you are already looking at.

Gaps to watch

  • Narrow spread of sectors across the board

Where to look Suggested search: directors from a wider range of sectors.

Sources

Official record from Companies House. Governance Register calculates the connections.

Record details
Company number
07205478
Status
Active
Type
PRI/LTD BY GUAR/NSC (Private, limited by guarantee, no share capital)
Accounts next due
31/12/2026
Edition
Register edition compiled 27th September 2026
Labels
Official record from Companies House · Calculated derived by Governance Register.

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