Company
Advertising Principles Holdings Limited
Advertising Principles Holdings Limited is an active UK company (number 07944059), incorporated 2012, with 1 current director, David Martin Bywater. Source: Companies House, updated 4th October 2026.
Official record Companies House · updated 4th October 2026 · Sources
Network
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Who leads it
Previous officers 5
- Mark Curtis 2012-2023 View profile
- Lesley Kathryn Dudleston 2012-2014 View profile
- Christopher Goodwin 2012-2025 View profile
- Bernard May 2012-2025 View profile
- Kevin Harry Emsley 2012-2012 View profile
Directors and secretaries as filed at Companies House.
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About
- Incorporated
- 09/02/2012
Ownership
Owned by (3) iOwned byIndividuals and companies registered as having significant control over this company, from the Companies House PSC (persons with significant control) register. People whose ownership could not be confirmed to one individual are not listed as confirmed owners.
- Christopher Goodwin
25-50% shares, 25-50% voting · notified 2023-11-27 - confirmed: also a director of this company - Bernard May ceased 2021-09-08
significant influence · notified 2016-04-06 - confirmed: also a director of this company - Christopher Goodwin ceased 2021-09-08
significant influence · notified 2016-04-06 - confirmed: also a director of this company
Group
- Advertising Principles Holdings Limited
is controlled by Christopher Goodwin
Evidence
active 25-50% shares, 25-50% voting · notified 2023-11-27 · source: Companies House PSC register
Ultimately controlled by Christopher Goodwin.
2 other companies in this group
Ownership paths are calculated from Companies House persons-with-significant-control filings. Each step shows the filed nature of control and dates; a step marked "ceased" is historical, not current.
Financials
- Net assets
- £460,268
- Total assets
- £1,869,409
- Cash
- £21,671
- Employees
- 22
- Turnover
- £3,515,562
- Profit/loss
- -£208
Filed as Full accounts.
Figures from accounts filed at Companies House (iXBRL), period ending 2025-03-31. Where turnover is absent, small and micro-entity accounts are not required to report it, so it is not shown as zero.
Board analysis
Board DNA
How this board is put together, from the Companies House officer record and Charity Commission trustee records - deterministic, no AI.iBoard compositionCounted from the dated Companies House officer record: the current directors only, past directors excluded.
1 directors on the board
- David Martin Bywater Director · appointed 2024
Also govern a charity
Where else this board sits iWhere else this board sitsThe charitable fields these directors govern in elsewhere, by Charity Commission classification. Excludes this company and any charity it is the legal face of.
The sectors these directors govern in elsewhere. This company, and any charity it is the legal face of, are excluded - counting them would just tell you what you are already looking at.
Gaps to watch
- A single director - no second pair of eyes on any decision
Where to look Suggested search: a second director to remove single-point control.
Sources
Official record from Companies House. Governance Register calculates the connections.
Record details
- Company number
- 07944059
- Status
- Active
- Type
- Private Limited Company
- Edition
- Register edition compiled 4th October 2026
- Labels
- Official record from Companies House · Calculated derived by Governance Register.
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