Company
NEW Country Developments LTD
NEW Country Developments LTD is an active UK company (number 10411784), incorporated 2016, with 2 current directors, Sally Elizabeth Edmonds and Noel Edmonds. Source: Companies House, updated 4th October 2026.
Official record Companies House · updated 4th October 2026 · Sources
Network
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Who leads it
Previous officers 1
- Aart Edmonds 2016-2020 View profile
Directors and secretaries as filed at Companies House.
Do you help lead this organisation? Set up its network · How it works
About
- Incorporated
- 05/10/2016
Ownership
Owned by (3) iOwned byIndividuals and companies registered as having significant control over this company, from the Companies House PSC (persons with significant control) register. People whose ownership could not be confirmed to one individual are not listed as confirmed owners.
- Noel Edmonds
25-50% shares, 25-50% voting · notified 2016-10-05 - Sally Elizabeth Edmonds
25-50% shares · notified 2020-03-13 - Aart Edmonds ceased 2020-03-13
25-50% shares, 25-50% voting · notified 2016-10-05
Group
- NEW Country Developments LTD
is controlled by Noel Edmonds
Evidence
active 25-50% shares, 25-50% voting · notified 2016-10-05 · source: Companies House PSC register
Ultimately controlled by Noel Edmonds.
3 other companies in this group
Ownership paths are calculated from Companies House persons-with-significant-control filings. Each step shows the filed nature of control and dates; a step marked "ceased" is historical, not current.
Board analysis
Board DNA
How this board is put together, from the Companies House officer record and Charity Commission trustee records - deterministic, no AI.iBoard compositionCounted from the dated Companies House officer record: the current directors only, past directors excluded.
2 directors on the board
- Noel Edmonds Director · appointed 2016
- Sally Elizabeth Edmonds Director · appointed 2020
Directors past 6 years
- Noel Edmonds Director · appointed 2016
- Sally Elizabeth Edmonds Director · appointed 2020
First-time vs portfolio directors
First-time (2)
- Noel Edmonds Director · appointed 2016
- Sally Elizabeth Edmonds Director · appointed 2020
Gaps to watch
- Several long-serving directors could step down together
Where to look Suggested search: succession planning for long-tenured seats.
Sources
Official record from Companies House. Governance Register calculates the connections.
Record details
- Company number
- 10411784
- Status
- Active
- Type
- Private Limited Company
- Edition
- Register edition compiled 4th October 2026
- Labels
- Official record from Companies House · Calculated derived by Governance Register.
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