Company · London
Behaviorally UK, LTD
Market research and public opinion polling
Official record Companies House · updated 27th September 2026 · Sources
Network
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Who leads it
Previous officers 2
- Inna Merenkova 2021-2022 View profile
- Elvire Huisse 2020-2021 View profile
Directors and secretaries as filed at Companies House.
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About
- What it does
- Market research and public opinion polling
- Incorporated
- 02/10/2020
- Registered office
- London
- Previous names
- Behaviourally UK, LTD (until 19/02/2021)
Heuristically LTD (until 18/02/2021)
Perception Research Behavior UK LTD (until 08/01/2021)
Ownership
Owned by (1) iOwned byIndividuals and companies registered as having significant control over this company, from the Companies House PSC (persons with significant control) register. People whose ownership could not be confirmed to one individual are not listed as confirmed owners.
- Clareant Research Holdings Limited
significant influence · notified 2020-10-02
Group
- Behaviorally UK, LTD
is controlled by Clareant Research Holdings Limited
Evidence
active significant influence · notified 2020-10-02 · source: Companies House PSC register
Ultimately controlled by Clareant Research Holdings Limited.
1 other company in this group
Ownership paths are calculated from Companies House persons-with-significant-control filings. Each step shows the filed nature of control and dates; a step marked "ceased" is historical, not current.
Board analysis
Board DNA
How this board is put together, from the Companies House officer record and Charity Commission trustee records - deterministic, no AI.iBoard compositionCounted from the dated Companies House officer record: the current directors only, past directors excluded.
2 directors on the board
- Sam Albert Director · appointed 2021
- Jose Daniel Balarezo Director · appointed 2021
First-time vs portfolio directors
First-time (2)
- Sam Albert Director · appointed 2021
- Jose Daniel Balarezo Director · appointed 2021
Sources
Official record from Companies House. Governance Register calculates the connections.
Record details
- Company number
- 12922823
- Status
- Active
- Type
- Private Limited Company
- Accounts next due
- 31/12/2026
- Edition
- Register edition compiled 27th September 2026
- Labels
- Official record from Companies House · Calculated derived by Governance Register.
Contains public sector information licensed under the Open Government Licence v3.0. Report an issue · How we handle data