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Governance Register
US nonprofit · EIN 273573767 · Oakland, CAiSource and licenceOrganisation record IRS Exempt Organizations Business Master File (EIN 273573767) - NTEE activity code, address.Board and officers IRS Form 990 annual filings, Part VII (directors, trustees, officers, key employees), read year by year to observe time served.Latest return IRS Form 990 series e-file data - 990 for the year to 30 June 2025: assets, liabilities, staff, website, telephone, pay.Renewal outlook Computed by Governance Register from the observed filing history and filed revenue. Not a statement that the organisation is recruiting.Principal officer IRS Form 990-N (e-Postcard) - principal officer named for tax year 2012.Deductibility IRS Publication 78 data (code PC), downloaded 18 October 2026.Licence US Federal Government public domain.How we handle data

ACE Monster Toys' network

4 peoplei4 people on this map.The large node is the subject of this page. Solid lines are what the register itself records (4). Form 990 filings give names without a person identifier; SEC insider filings carry a CIK.

The board

4 listediTime on the board is observed from the annual filings: the IRS files no appointment date, so the bar counts years from the first filing the person appears on - a lower bound, not a filed start date. Names are exactly as filed. The IRS publishes no person identifier, so this edition does not yet link a person across organisations.Time served and departures are observed across annual filings. Observed time served is a lower bound - a member may have joined before the first year on record. The organisation reported 4 voting members of its governing body on its latest Form 990 Part VI, which matches the board listed here.
NameRole as filedSinceOn the board
Cela Smith ChairChairman2019
7 yrs
Juliana BrunoCompany secretary2023
3 yrs
Matti CridlandCompany secretary2023
3 yrs
Steven SheffieldTreasurer2019
7 yrs
Under 5 years5 to 6 years6 years or more

Officers and senior leadership

1 listediNamed in Part VII as officers, key employees or highest-compensated staff - not board members, shown for completeness.
NameTitle as filedOn the filings
Rachel SaddExecutive Dir.2023

Pay and hours

year to 30 June 2025iFrom Part VII of the Form 990: compensation reported for each officer, director, trustee, key employee and highest-paid staff member, and the average hours a week they report. Most board members are unpaid; a blank means nothing was reported. Pay from related organisations is shown separately.
NameTitle as filedHours a weekPay from the organisationRelated organisationsOther
Juliana BrunoPresident & CEO Through October 15, 202420$43k
Steven SheffieldTreasurer, Director8$3k
Sylvia GonzalezChair & CEO As of January 2, 2025; Director20$0
Matti CridlandChair & CEO Until January 2, 2025; Director6$0
Katie HarrellSecretary, Director6$0
Samantha PiszkiewiczDirector2$0
David R PerryDirector15$0
David MorrisDirector6$0

About

Legal name
Ace Monster Toys
EIN
273573767
Address
6050 Lowell St Ste 214, Oakland, CA, 94608-2793
State
California
Mission
The purpose of the organization is to promote and encourage technical, scientific, and artistic skills through individual projects, social collaboration, and education. (as filed on the Form 990)
Activity (NTEE)
J30 Employment
IRS classification
501(c)03 (tax-exempt under section 501(c)(3) where shown)
Classified purpose
Employment
Size band
4 (IRS master file code)
Formed
2010
Principal officer
Sylvia Gonzalez (as named on the Form 990)
IRS ruling date
1 April 2013
Status
Code 01 (unconditional exemption)
Form 990 filings on record
5, latest 2023
IRS Publication 78
PC (contributions deductible)

Most connected

Longest observed on the filings

≥7years on the filingsCela Smith
≥7years on the filingsSteven Sheffield
≥3years on the filingsJuliana Bruno
≥3years on the filingsMatti Cridland

Latest return

year to 30 June 2025iFigures from the newest Form 990 or 990-EZ in the IRS e-file releases of 2025 and 2026, for the year ending 30 June 2025. US dollars, as filed.
Total assets
$119k
Total liabilities
$430k
Net assets or fund balances
Minus $311k
Contributions and grants received
$68k
Program service revenue
$275k
Employees
10
Volunteers
52